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Everything You Need to Know About The It Bag | Vogue

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You’re either “It” or you’re not. The “status” bag has long been in existence, from the Hermes Kelly to the quilted Chanel handbag and Gucci’s famous bamboo-handled number. The 90’s saw a revival of the “It” bag, and Vogue’s International Editor-At-Large, Hamish Bowles, tells us everything we need to know about these iconic bags.

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Everything You Need to Know About The It Bag | Vogue

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27 Comments

27 Comments

  1. Loli Bell

    February 11, 2020 at 6:32 pm

    Love it!! please do more about this kind of videos!!

  2. Maxwell V

    February 11, 2020 at 6:33 pm

    So we finna pronounce Balenciaga as ”Balohnciaga” now??

  3. thefashionablemess

    February 11, 2020 at 6:39 pm

    how dare you not talk about THE Birkin

  4. CurtandBre Buck

    February 11, 2020 at 6:42 pm

    Where is the Birkin bag?!!

  5. Xiniee

    February 11, 2020 at 6:45 pm

    There are so many visuals in this video its amazingly edited

  6. peter dee

    February 11, 2020 at 6:45 pm

    Louis Vuitton lost its importance to me, it’s literally ghetto fashion now, I can’t unsee it, my last care for this brand was 2013 lady gagas wheel chair

    • NataschaO

      February 11, 2020 at 7:03 pm

      Ah, but I still love the black Alma Pm Epi, that was popular in the 90s…

  7. Mirel Baysal

    February 11, 2020 at 6:49 pm

    Loved this!!!

  8. Susan Lam

    February 11, 2020 at 6:51 pm

    Loved this educational spin to something so loved by so many – the bag ????

  9. Siithembs Dotwana

    February 11, 2020 at 6:53 pm

    THE IT BAG! Lord, follow me and the rest of your children ❤️????

  10. Victoria L

    February 11, 2020 at 6:57 pm

    Only bags that aren’t made of animal torture and cruelty for me please #vegan ????????????????????????❤️❤️❤️

    • NataschaO

      February 11, 2020 at 7:05 pm

      Yes, designers should have chosen the vegan options…yesterday! Don’t buy until they do.

  11. reimond vincent

    February 11, 2020 at 7:02 pm

    No mention of Jacquemus’ La Chiquito?

  12. Erik Rios

    February 11, 2020 at 7:02 pm

    i feel like telfar brought in a “it” bag for the new generation.

  13. igetrealpettysis

    February 11, 2020 at 7:08 pm

    The next it bag already exists.. its the jacquemus chiquita bag.

  14. marthal

    February 11, 2020 at 7:11 pm

    LOVE LOVE LOVE!!!

  15. why not

    February 11, 2020 at 7:12 pm

    The fendi bag isnt an IT bag.its not famous

  16. Fer Dallan

    February 11, 2020 at 7:14 pm

    PERFEITO ????

  17. ChubbyAdventure

    February 11, 2020 at 7:14 pm

    that was seriously informative, well done

  18. why not

    February 11, 2020 at 7:16 pm

    Seriously?! What about chanel boy bag and of course birkin

  19. Hannah Lou

    February 11, 2020 at 7:16 pm

    A very interesting and well made video, thank you!

  20. why not

    February 11, 2020 at 7:19 pm

    What about celine lady bag bag ,and balenciaga triangle bag

  21. Tanja Petties

    February 11, 2020 at 7:26 pm

    Thank you Vogue..
    I’m very appreciative ..
    You reminded me of my quilted bag I was gifted..
    Sincerely Tanja

  22. Enrique Ramirez

    February 11, 2020 at 7:28 pm

    ????❤️❤️????????????????????????????????????

  23. wuyorknewyork

    February 11, 2020 at 7:39 pm

    well done!

  24. Vila Petrovic

    February 11, 2020 at 7:41 pm

    Fun fact: the jigsaw puzzle at 1:01 does not have a 140 pieces :))

  25. Noel Antonio

    February 11, 2020 at 7:52 pm

    I’m loving American Vogue again

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Post Production Supervisor: Alexa Deutsch
Post Production Coordinator: Holly Frew
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Assistant Editor: Fynn Lithgow
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