BULY: l’Arte del Regalo – Eleganza Senza Tempo, Tradizione Profumiera – Fashion Channel Chronicle

The founders of Officine Universelle Buly, Victoire de Taillac and Ramdane Touhami, are a kind of time ferrymen: their vocation is to draw inspiration from the excellence and values of the past in order to foster the evolution of this heritage of beauty and offer only the best of the present. With a distinct taste for perfumery made of original formulations, free from harmful chemical interventions, they believe in the universal secrets of beauty that withstand time and have been passed down from hand to hand for millennia without losing value or wisdom.

Their deep passion for ancient knowledge, for gestures and hygiene and beauty habits shared by peoples all over the world, took shape in 2014 with the opening of Officine Universelle Buly at 6 rue Bonaparte, in the 6th arrondissement of Paris.

A bulwark against the disappearance of the world’s heritage of beauty expertise, expressed through simple and precious products—effective, respectful, sober or legendary, infused with history and travel.

In 2019, the Louvre Museum, a temple of French refinement and a prism of universal art, proposed an exceptional collaboration with Officine: eight renowned perfumers interpreted as many emblematic works, paintings or sculptures from the museum through bespoke fragrances.

Since 2021, Officine Universelle Buly has become part of the pioneering luxury group LVMH, sealing the union of discreet refinement and innovation.

“Buly is perfectly aligned with the philosophy of all the Maisons within the LVMH group: a unique heritage of expertise and craftsmanship, an experience to be savored in exceptional boutiques. The exclusive elegance of its products is known and appreciated worldwide, and we will do everything to ensure that this beautiful entrepreneurial adventure, led by Victoire de Taillac and Ramdane Touhami, continues its path of growth within the LVMH family,” declared Bernard Arnault, CEO of LVMH.

Be one of the first to see new videos. Subscribe now – http://bit.ly/1OdEd04

IG Fashion Channel – https://www.instagram.com/fashionchanneltv

Immerse yourself in the world of fashion with Fashion Channel. Watch high-resolution videos of fashion shows, get beauty advice, and stay updated with the latest trends on our YouTube Fashion Channel.