Entertainment

What Are People in South London Wearing? | Vogue

Published

1 year ago

September 6, 2023

From punk, to vintage, to witchy; here’s a look at the street style that makes up the eclectic neighborhoods of South London.

00:00 – “People are not afraid to be themselves here”
00:19 – “London really allows you to do whatever you feel comfortable in”
00:38 – “I want the clothes to be the foil to the jewelry”
01:10 – “I’m traveling, but still a serve”
01:54 – “My style derives from ‘90s Black femme archetypes”
02:34 – “(I’m) Inspired by old classic Dutch Paintings”
03:14 – “‘Art Teacher Queer’ is my personal style”
03:37 – “I buy a lot of fabric in Africa, and then I make them in London”
04:01 – “It’s important for me to look aggressively queer”
04:37 – “I want people to look at me….and see her as a painting”
05:01 – “There’s not one style of London”

Director: Daisy Gaston
Director of Photography: Bella Kennedy, Girogia Young, Connor MacLeod
Editor: Katie Wolford
Senior Producer, Vogue: Jordin Rocchi
Associate Director, Creative Development, Vogue: Alexandra Gurvitch
Senior Fashion News Editor, Vogue Runway: Laia Garcia-Furtado
Visuals Editor, Vogue: Olivia Horner
Associate Producer, Vogue: Lea Donenberg
Additional Interviews: Zee Waraich
Producers, London: Rob Wildsmith, Tara Sadeghi
Audio: Julia Martin
Production Assistant: Lily Dizdarevic
Photographer: Ivory Campbell
Runner: Lara Drew
Featuring: Billie Ireland, Chavonne Brown, Damsel Elysium, Hannah Thompson, Louis Thompson, Philomène Amougou, Sheena Jones, Sheila Teague, Woerms, Xiao Qiao, Yasmin El Yassimi
Production Coordinator: Ava Kashar
Production Manager: Kit Fogarty
Line Producer: Romeeka Powell
Senior Director, Production Management: Jessica Schier
Assistant Editor: Justin Symonds
Post Production Coordinator: Jovan James
Supervising Editor: Kameron Key
Post Production Supervisor: Nicholas Ascanio
Director of Content, Production: Rahel Gebreyes
Senior Director, Programming: Linda Gittleson
Executive Producer: Ruhiya Nuruddin
VP, Digital Video English: Thespena Guatieri

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ABOUT VOGUE
Vogue is the authority on fashion news, culture trends, beauty coverage, videos, celebrity style, and fashion week updates.

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31 Comments

⊱𝕭𝖕𝖎𝖓𝖐𝖔𝖑𝖎𝖈𝖝⊰

September 6, 2023 at 12:06 pm

They are just another example of Barbie

Reply
- -
  
  September 6, 2023 at 12:29 pm
  
  Pls elaborate
  
  Reply
- RIXRADvidz
  
  September 6, 2023 at 12:42 pm
  
  @- haters are always jealous.
  
  Reply
RN.

September 6, 2023 at 12:07 pm

BEAUTIFUL❤ I used to wear these things when I was young

Reply
Venisha

September 6, 2023 at 12:09 pm

So cool ❤

Reply
Michele Holmes

September 6, 2023 at 12:11 pm

Brilliance and perfectly timed for the Stones “Don’t hate me” release❤

Reply
Belen Perez

September 6, 2023 at 12:12 pm

they’re amazing

Reply
Gulden Aydin

September 6, 2023 at 12:17 pm

:))

Reply
Jessica Isha

September 6, 2023 at 12:29 pm

I think they went to the wrong part of south ldn cuz this is NOT what most of south is like 💀

Reply
- Totallymentallystable
  
  September 6, 2023 at 12:35 pm
  
  Fr💀
  
  Reply
- Em Ev
  
  September 6, 2023 at 1:47 pm
  
  What’s it really like?
  
  Reply
- Marc G
  
  September 6, 2023 at 2:10 pm
  
  Vogue definitely plants people and asks them to dress up for a pretend interview, then acts like they’ve walked off the street.
  
  Reply
- Firestar777
  
  September 6, 2023 at 3:00 pm
  
  Exactly they look dreadful🙃
  
  Reply
hi

September 6, 2023 at 12:33 pm

its so wonderful to see how they simply enjoy being themselves and how their perspective of the word “beauty” shows in their sense of style it is so amazing💗💗

Reply
talkswithemma

September 6, 2023 at 12:36 pm

yay i live in south london (elephant and castle) and i love how vogue has made a video about it! i go around south london a lot obviously and i do like the different vibes and aesthetics of fashion that the area has to offer! this was nice to watch <3 (but yeah, maybe come to e&c next time :D)

Reply
RIXRADvidz

September 6, 2023 at 12:41 pm

it would be a better world if the majority of people had this mind set, instead of the troglodytes we’re currently stuck with. …. These People walk in Beauty and they share it everywhere they go, they change the world around them just by Being. how about you?

Reply
Deborah Rose

September 6, 2023 at 12:53 pm

Brixton

Reply
J M

September 6, 2023 at 12:55 pm

I love how thoughtful people are about the why behind their style choices. It’s part of the magic of life. Big cities give people freedoms that seem small but mean everything ❤

Reply
Cassie Carpenter

September 6, 2023 at 12:58 pm

Love the pantsuit in the African fabric!

Reply
Rachael King

September 6, 2023 at 1:07 pm

Absolutely beautiful!!!!!!!!! A masterpiece shout out to all the people in this video expressing themselves so beautifully. Lots of love vogue 💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜💜

Reply
worthigirl

September 6, 2023 at 1:14 pm

Should be wear whatever anywhere!!

Reply
GlowinghairTV

September 6, 2023 at 1:46 pm

❤

Reply
Les Images d'Aurélie

September 6, 2023 at 1:53 pm

As Joey would say: « London, baby!!!!! ». London is so inspiring and encourages self expression

Reply
Kenisha Arya

September 6, 2023 at 1:57 pm

Really looking forward to a video called “What people wear in India”
India is really diverse I would love to see a video of that 🙏🏻✨

Reply
c m

September 6, 2023 at 2:30 pm

loved this!! only wish it was longer

Reply
Bob Esponja

September 6, 2023 at 2:33 pm

❤❤

Reply
Bob Esponja

September 6, 2023 at 2:33 pm

Amei os estilos deles😊

Reply
Bova Sara Valentina

September 6, 2023 at 2:34 pm

LONDON ❤

Reply
Neuterlab

September 6, 2023 at 2:42 pm

The last person’s outfit literally looks like a beautiful portrait painting. So unique!

Reply
Erika Dowdy

September 6, 2023 at 3:18 pm

Very Cool❤

Reply
GOTHAM GALLERIA

September 6, 2023 at 3:18 pm

Who agrees that Vogue should have tapped @icykof for this!!

Reply

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ABOUT VOGUE
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Director: Symone Ridgell
Director of Photography: Stefan Vleming
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Download the Vogue App ►► https://apps.apple.com/us/app/vogue-runway-more/id289380413
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ABOUT VOGUE
Vogue is the authority on fashion news, culture trends, beauty coverage, videos, celebrity style, and fashion week updates.