Over the past 75 years, fashion shows have evolved from intimate presentations to global spectacles. Vogue takes a look at the rich history of fashion’s illustrious front row. Dior’s 1950s “New Look” revolutionized femininity, while the ’60s embraced individual freedom and exclusivity. The ’70s introduced cultural influencers and turned shows into entertainment, paving the way for the extravagant glamour of the ’80s. By the ’90s, mainstream appeal dominated, and the 2000s saw celebrities strategically claim the front row. The rise of influencers in the 2010s, fueled by social media, democratized access to Fashion Week. Even as the pandemic briefly halted live shows, the industry adapted and returned. Today, the front row itself has become part of the spectacle with celebrities like Kylie Jenner wearing the same outfit we also see on the runway.
Director: Catherine Orchard
Editors: Evan Allan, Ryan Jeffrey
Producers: Rahel Gebreyes, Bety Dereje
Archival Researcher: Lilli Karkowski
Writer: Laia Garcia-Furtado
Associate Producer: Marisah Yazbek
Creative Production Coordinator: Anisa Kennar
Production Coordinators: Ava Kashar, Tanía Jones
Production Manager: Natasha Soto-Albors
Line Producer: Romeeka Powell
Senior Director, Production Management: Jessica Schier
Assistant Editors: Fynn Lithgow, Justin Symonds
Post Production Coordinator: Scout Alter
Art & Graphics Lead: Léa Kichler
Supervising Editor: Erica DeLeo
Post Production Supervisor: Alexa Deutsch
Associate Director, Post Production: Nicholas Ascanio
Director, Content Production: Rahel Gebreyes
Senior Director, Video: Romy van den Broeke
Senior Director, Programming: Linda Gittleson
VP, Video Programming: Thespena Guatieri
Footage Courtesy of Video Fashion
Image Courtesy of Steven Meisel
00:00 – Fashion!
00:39 – 1950s
01:22 – 1960s
01:50 – 1970s
02:20 – 1980s
02:57 – 1990s
03:31 – 2000s
04:26 – 2010s
05:10 – 2020s
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georgia hughes
September 29, 2023 at 5:13 pm
Those are wild
cecizilla
September 29, 2023 at 5:18 pm
at least it’s butterflies and not goldfish
Danielle
September 30, 2023 at 2:12 pm
I definitely thought it was fish at first.
E G
September 29, 2023 at 5:25 pm
If they accidentally fall, the dress will break??
Regina Rodriguez
September 29, 2023 at 5:32 pm
Stunningly graceful, magical and so gorgeously alive 🦋
𝑀𝑜𝓁𝓁𝓎 ⋆.ೃ࿔*:
September 29, 2023 at 5:33 pm
how divine!
Fairy Cloudz
September 29, 2023 at 5:44 pm
Live butterflies? 😢
♡fictional lover♡
September 29, 2023 at 6:04 pm
Theres literally butterflys in there what is wrong with people😒
Sesilja ?
September 30, 2023 at 4:33 am
Yeah if they are real I think it is pretty awful tbh
estherification.cоm
September 30, 2023 at 6:53 am
Lol what about it? I’m sure they’re safe
TPM
September 29, 2023 at 6:15 pm
Lovesit 🤍
TrueGlacier
September 29, 2023 at 6:15 pm
Plans for the next girls day ✨
This Old School
September 29, 2023 at 8:09 pm
Just call it what it is, performance art . Because ain’t nobody wearing that nowhere.😅
sanrichlo
September 30, 2023 at 3:15 am
I don’t think anyone was under the impression that this was intended for anything but the runway love
💙fooking avocados💚
September 30, 2023 at 3:56 am
There are two types of runways….wearable and not wearable….everyone knows this🤍
Anatia
September 29, 2023 at 8:14 pm
Poor butterflies ..
sanrichlo
September 30, 2023 at 3:16 am
they seem fine, seems like a normal terrarium they’d be in and they’re most likely not in there for very long
Anatia
September 30, 2023 at 10:20 am
@sanrichlo I still prefer to think of butterflies as an insect in nature than a decoration in a dress 🙄
sanrichlo
September 30, 2023 at 1:09 pm
@Anatia I mean I totally get that but I think they’re fine lol
Jenn Moore
September 29, 2023 at 8:31 pm
They look like pretty jellyfish ✨
Rebekah Kirkendoll
September 29, 2023 at 8:42 pm
This is absolutely ridiculous!! 🤦♀️ These so-called fashion designers need to quit their jobs and find another profession bc this ain’t it!
💙fooking avocados💚
September 30, 2023 at 3:59 am
I think you don’t know anything about runway….these aren’t ment to be wear they just show creativity, until and unless they say that this collection will be available
astari djatmiko
September 29, 2023 at 11:08 pm
How to wash it?
Fern Fernis Fernie
September 30, 2023 at 12:43 am
can you give credit? who is this designer?
ㅇ
September 30, 2023 at 1:14 pm
It’s Jun Takahashi ‘s show
Royeux
September 30, 2023 at 12:55 am
Gurl…
Sharon Damongeot
September 30, 2023 at 3:19 am
Creepy poor girl having to do that for money.
pancake moon
September 30, 2023 at 4:34 am
Wow! Magical!
ariana khan 09
September 30, 2023 at 5:27 am
Tell me how to sit in that dress…kuch b..
Elizabeth Dickerson
September 30, 2023 at 7:15 am
I hope this is a shoe designer 😂
Nusrat Balot
September 30, 2023 at 7:19 am
Yeah but how to seat ???
ㅇ
September 30, 2023 at 1:17 pm
This is Undercover designed by Jun Takahashi
Cat Ngaum
September 30, 2023 at 2:46 pm
how could you sit down with this dress
HAüS DECO STüDiOs
September 30, 2023 at 3:11 pm
The design is kool, the presentation is def NOT, with the creepy depressing music and the way the girls are walking with the scared expressions on their faces
KikaKlaus
September 30, 2023 at 3:21 pm
Ridiculous